Divya Dixit

Business Strategy advisor



Business & Marketing Professional experienced in launching startups; delivering results in crunched resources with a tight TAT. Fueled by Black coffee. Actively Networking.

I can I can



Growth hack

Looking for Looking for


Startup to join

Next challenge

Skills & expertise


Strategic Partnerships · Content Acquisition & Planning . Business Growth Strategies · Operations Management · Revenue & Profit Growth · Marketing Strategy. 

People Skills, EQ

Proactive problem solving

Difficult conversations

Conflict resolution





Business Strategy advisor
Self (May 2022 - present)

Consulting on Business Strategy, Revenue, Marketing Growth & Partnerships; Also Mentoring Google Play 2023 App Scale Academy of hundreds of startups; On the Board of prestigious NMIMS school of Brand & Marketing as well as Woman Leader for Mid career women professional Jombay.

  • US based leading South Asian food-tech firm
  • Health Tech Startup
  • Indian Gaming & Content start-up
  • Blockchain based Movies Marketplace start-up
  • B2B Music App


Grown a gaming and content startup – iTAP  1000X. Top Trumps launch.

Grown US based Food tech firm Business Revenue – 90% over last year same financial period

Launched AVOD on the back of a successful SVOD Business at ALTBalaji

100% growth in Direct revenue YOY at ALTBalaji. 2018-19,2019-2020, 2020-21

Grew subscription rate of ZEE5 @100% with the launch of Karenjit Kaur Digital base growth 100% YOY/ Onground attendance 125% growth YOY

3X subscriber number targets met at Tata Docomo

15% growth in unit sales YOY at Saregama and Content Monetisation

New Launches

Launched EK Label by Ekta Kapoor

Created and Launched the business - ZEE5 & ZEE5 Originals

Product proposal – “Pay per second” & a new telecom business ~ Tata Docomo Launched a new Business Channel at UTV Network with revenue currencies Monetisation - Merchandising and space selling categories at Barista

SVP Revenue & marketing
ALTBalaji (Sep 2018 - Apr 2023)
  • Launched AVOD on back of SVOD Business – End to End project management aligning with Tech, Adops, Content operations and Content teams.
  • Manage complete P & L as well as Content pipeline, Content syndication revenue.
  • End to end custodian of App growth, Direct Customer Acquisition, Growth and Brand Marketing across Omni channels. Strengthened funnel performance and conversion rates.
  • Manage App in app syndication across telco and ISP partners.
  • Custodian of Business Analytics – Cohorts performance, Content performance and Marketing KPIs
  • Ensured that ALTBalaji subs base has grown over 400% ever since Sept 2018 via Google, FB, Affiliates and influencers network. Enhanced MAUs and DAUs with a growth of 100% YOY.
  • Strategized ALTBalaji Original shows marketing, direct performance and Corporate SOV across PR and social media across content cohorts based on analysis of segments.
  • Built fan engagement driven models for the brand like content storytelling, influencers and handled artist network.
  • Reworked UI/UX alongwith product and tech team for current digital innovations and consumption pattern. For example Voice Search, Content Buckets,Language options, etc.
  • Achieved Brand perception and performance as one of the top 5 OTT apps.




Business Mint

Business & Corporate Leader 50 under

50 by Business Mint